01
A ten-minute conversation
What your business does, who you're trying to reach, and what the site actually needs to achieve. No pitch, no obligation.
Independent engineering studio — websites, systems & AI
One experienced engineer, not an agency. I build websites — and the systems behind them: dashboards, customer portals, booking and quoting tools, automation. Senior judgement on the work, and a monthly fee instead of a five-figure invoice.
Experience
30 yrs
Delivered for
Ford · BMW · McDonald's · Intel · Plusnet
Builds
Websites · Systems · Automation
01 — Approach
Four things decide whether a small business site earns its keep: how quickly it goes live, how it behaves on a phone, how fast it loads, and who looks after it once it's up. Here's how each one is handled.
02 — Process
01
What your business does, who you're trying to reach, and what the site actually needs to achieve. No pitch, no obligation.
02
Before you commit to anything, I build a real mock-up on a live link so you can judge it rather than imagine it. One page, one round of feedback, usually back inside two working days.
03
Three rounds of revisions to get it right, then it goes live on your domain and stays maintained every month afterwards.
03 — Work
Not mock-ups — these are live, in production, and I maintain them. Every plate below is the actual page rendering, not a screenshot of one.
04 — Systems
If the thing that would actually save you time is a booking system, an internal dashboard, a customer portal or a quoting tool, that's the same skillset — and most of my thirty years went on systems, not brochure sites. If you can describe it, there's a good chance I can build it.
Fig. A — hover a capability to trace it
01
Reporting that pulls from the tools you already use, so nobody spends the first Monday of the month rebuilding the same spreadsheet by hand.
Systems02
Booking, quoting, calculators, account areas, stock and order lookups — the working parts most small-business sites send people somewhere else for.
Systems03
Forms, email, CRM, invoicing and documents joined up so the administrative middle of your business stops being done by hand twice.
Pro & Systems04
Reviewing where AI would actually save you time, choosing and setting up the tools, training your team, and building private agents on GPT or Claude when an off-the-shelf one won't do.
All tiers05 — Pricing
Websites run monthly with hosting, your domain and an ongoing update allowance included. Systems work is quoted against what you actually need building.
06 — About
Independent
studio
—
No account
managers
I've spent about thirty years writing software, most of it on large systems where mistakes were expensive. Along the way I've delivered work for Ford, BMW, McDonald's, Intel and Plusnet.
Promptly Built is me applying that to businesses that have never been able to justify an agency. When you email, I'm the person who replies. When something breaks at nine on a Sunday, I'm the person who fixes it.
I use AI heavily in how I work — for research, prototyping and testing — and it's a large part of why I can charge what I do. But it's a tool in an experienced pair of hands, not a replacement for them. Every decision about how your site is structured, secured and maintained is one I've made deliberately.
07 — Contact
I'll reply personally, usually within one working day. If you'd rather see something first, ask for the free prototype — there's genuinely no obligation attached to it.
Reply within
one working
day
—
Email direct
Quick answers
A scripted helper, not an AI